Art Cubby – Green Legos
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LEGO Store - Orlando, FL
About it
The Lego Group began in the workshop of Ole Kirk Christiansen, a carpenter from Billund, Denmark, who began making wooden toys in 1932. In 1934 his company came to be called Lego. it expanded to producing plastic toys in 1940. In 1949 Lego began producing the now famous interlocking bricks, calling them "Automatic Binding Bricks". these bricks were based largely on the design of Kiddicraft Self-Locking Bricks, which were released in the United Kingdom in 1947. Lego modified the design of the Kiddicraft brick after examining a sample given to it by the British supplier of an injection-moulding machine that the company had purchased. The bricks, manufactured from cellulose acetate, were a development of traditional stackable wooden blocks that locked together by means of several round studs on top and a hollow rectangular bottom. The blocks snapped together, but not so tightly that they required extraordinary effort to be separated.
The company name Lego was coined by Christiansen from the Danish phrase leg godt, which means play well. The name could also be interpreted as "I put together" and "I assemble" in Latin, though this would be a somewhat forced application of the general sense "I collect; I gather; I learn"; the word is most used in the derived sense "I read".The Lego Group's motto is kun det bedste er godt nok which means 'only the best is good enough'. this motto was created by Ole Kirk to encourage his employees never to skimp on quality, a value he believed in strongly. The motto is still used within the company today.
The use of plastic for toy manufacture was not highly regarded by retailers and consumers of the time. many of the Lego Group's shipments were returned after poor sales; it was thought that plastic toys could never replace wooden ones.
The shot
A few days ago the family and I went to Orlando to visit. on one of those days we decided to go to Downtown Disney, just because the little one could go and see a bunch of toys of Mickey, Pluto and all those cute guys. I'm always with my camera (or try to) so I can take advantage of every moment that I have to make a good shot. To my delight I went to the LEGO store and start shooting some photos there. I love LEGO's since I was a little kid, they are the best toys ever!!! so walking through the store I stumble upon the LEGO Wall, then I decided to insert the camera in one of the cubby holes and take a few photos with the wide angle lens, to my satisfaction this shot came out just perfect (or at least I think so).
I hope you like the shot as much as I do.
Tags: rectangular bottom, company, LEGO Wall, group, Store